In this podcast we are we are going to get down to it with a conversation about 42 Quick Social Media Tips part 2 and then
going to discuss a quick tip from the previous podcast, a simple productivity tip.
Now let’s get down to it with a conversation about Social Media Marketing
Quite a while back now, I sat down to write as many social media tips as I could think of in a single sitting. I complied the list into 42 tips because well, why not. In the next few podcasts we are going to go thru the list together and see if I still believe these tips are true today and what I think about them. Keep in mind that I did not edit this list in advance of this podcast so this is a journey for both of us.
Twitter:
15. Design a custom Twitter background with your company’s contact information.
This tip is sort of still true. Now Twitter has changed their design many times since I originally wrote these tips. Now, Twitter has a large Twitter header image and I would highly recommend that you design something to promote what you do.
My Twitter header, shown below, includes my blog url, a reminder of what I do and a few bullet points. This also shows off my brand, so that people know if they see those colors, fonts etc, it is my brand.
16. Tweet at least three to four times a day.
Yes, this is a good idea but frankly, I would suggest that you Tweet at least 10 times a day. Things move quickly on Twitter these days and in order to be even more social you need more Twitter time. I would suggest that you do three to four educational tips, maybe a couple of promotional Tweets and then spend the remainder of your time retweeting and connecting.
17. Follow people that matter to your business or potential clients.
Yes, this is still as crucial as ever. If you follow people, they are more likely to follow you.
18. Welcome all new followers (SocialOomph is a great way to do this.)
No, this is not all that great of a tip any longer. I would actually recommend that you check out who has followed you and then either retweet something of theirs or just say hi. I would not recommend automating this process any longer. Instead make this a very human and organic process.
19. Check your Mentions and Replies daily.
The interesting thing about this tip is that it is even more true today. These days people spend the majority of their time on their mentions/reply tab than they do their home feed. The home feed moves so quickly and people really want to interact more and more on Twitter. The easiest way to spend time with other humans, so to speak, is to start your day on your mentions tab.
20. #Don’t #over #hashtag #everything #you #tweet.
Yes, this is still true. An average Tweet should not consist of more than two hashtags. There are times with more will work out just fine but don’t cram each and every Tweet with them. However, do note that hashtags are more and more important Twitter each and every day. For example, in my Hootsuite feed I have a feed dedicated the hashtag #blog. I watch for anyone Tweeting about their latest blog or a blog tip. This makes it easy for me to connect with people that I would not otherwise find.
21. Tweet out your new blog posts.
Yes, this is still extremely true. I would recommend that you write multiple Tweets for each post and share them. Another tip here is to use something like bit.ly to track clicks. This will help you figure out which Tweets are the more popular ones.
22. Consider a dashboard application like Hootsuite or TweetDeck to help manage your tweets.
I have become a huge fan of Hootsuite but have not used TweetDeck in a long while.
Tip from the previous podcast: 45 Quick Social Tips Part 1
- Keep your post 90% on topic in your business.
Nope sorry Renee’ this is no longer a tip that I agree with all that much. Sure it is up for debate but the more human the better that we will be served. Stray off topic. Feel free to stray off topic but never forget why you are there. Find people that you are targeting and stray with them but always remember that in the end you want to do, well whatever it is that you want to do.
Tip for the day: Let’s talk productivity
So it is true that I am obsessed with productivity and I love reading about it. I landed on the blog of Robin Sharma and on this particular post there are 21 tips on productivity. Now here is the deal, these tips are great. These tips are perfectly fine but I don’t like them. I mean come on, these tips are true and right and everything that I don’t want to hear. Let me share the two that upset me the most:
5. Sell your TV. You’re just watching other people get successful versus doing the things that will get you to your dreams. –
8. Get up at 5 am. Win the battle of the bed. Put mind over mattress. This habit alone will strengthen your willpower so it serves you more dutifully in the key areas of your life. – See more at: http://www.robinsharma.com/blog/09/become-the-most-productive-person-you-know/#sthash.x4jEHCOp.dpuf
Are these tips true? Of course they are. Heck yes, if I would do these two things then I would be a heck of a lot more productive but I would also be miserable. The entire reason that I want to work from home is so that I can sleep until at least 7:00 am and preferably until 8:30am. Also, one of the many reasons that I work so hard is so that I can buy a bigger t.v.. No! No! No! I don’t want to give away my tv.
Should I work more? Yes, of course I should work more but hey that doesn’t mean that I shouldn’t sleep in and watch tv does it? So I guess today is not a productivity tip but rather a productivity rant. Surely there has to be a better way, right?